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Multiples are not drivers of returns. Theyโre outcomes. A stock usually looks cheap because the underlying business has one (or more) of the following problems:
*Low or deteriorating returns on capital
*Limited reinvestment opportunities
*Weak competitive positioning
*Poor capital allocation
*Structural decline disguised as value
In other words, itโs cheap for a reason. ๐๐ก๐๐ญโ๐ฌ ๐ฐ๐ก๐ฒ โ๐๐ก๐๐๐ฉโ ๐ฉ๐จ๐ซ๐ญ๐๐จ๐ฅ๐ข๐จ๐ฌ ๐จ๐๐ญ๐๐ง ๐๐ง๐ ๐ฎ๐ฉ ๐๐ข๐ฅ๐ฅ๐๐ ๐ฐ๐ข๐ญ๐ก ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ๐๐ฌ ๐ญ๐ก๐๐ญ ๐ง๐๐ฏ๐๐ซ ๐ญ๐ซ๐ฎ๐ฅ๐ฒ ๐๐จ๐ฆ๐ฉ๐จ๐ฎ๐ง๐. ๐๐ก๐๐ฒ ๐ญ๐ซ๐๐๐ ๐ฌ๐ข๐๐๐ฐ๐๐ฒ๐ฌ, ๐๐๐ฆ๐๐ง๐ ๐๐จ๐ง๐ฌ๐ญ๐๐ง๐ญ ๐ฆ๐จ๐ง๐ข๐ญ๐จ๐ซ๐ข๐ง๐ ๐๐ง๐ ๐ซ๐๐ฅ๐ฒ ๐จ๐ง ๐ฏ๐๐ฅ๐ฎ๐๐ญ๐ข๐จ๐ง ๐ซ๐๐ซ๐๐ญ๐ข๐ง๐ - ๐ง๐จ๐ญ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐ช๐ฎ๐๐ฅ๐ข๐ญ๐ฒ - ๐ญ๐จ ๐ ๐๐ง๐๐ซ๐๐ญ๐ ๐ซ๐๐ญ๐ฎ๐ซ๐ง๐ฌ.
Thereโs nothing inherently wrong with this approach. In fact, Warren Buffett followed it for many years, applying the framework Ben Graham taught him back in the 1950s. Over time, however, his philosophy evolved in a different direction. Businesses that consistently earn returns above their cost of capital tend to deliver superior long-term results - especially when purchased at reasonable prices, which is far more difficult than it sounds.
Long-term returns donโt come from buying low multiples. They come from owning businesses that can compound internally. The true engine of wealth creation is simple:
๐๐๐๐ ร ๐๐๐ข๐ง๐ฏ๐๐ฌ๐ญ๐ฆ๐๐ง๐ญ ร ๐๐ข๐ฆ๐
Great businesses:
*Earn high returns on capital
*Can reinvest large amounts at those returns
*Do it consistently, over long periods
This is why Charlie Munger once said:
โOver the long term, the return on a stock will be very close to the return on capital of the business itself.โ
Valuation can fluctuate wildly in the short run (with occasional multiple expansion or compression), but returns on capital tend to win in the end. The lesson isnโt that valuation doesnโt matter.
๐๐ญโ๐ฌ ๐ญ๐ก๐๐ญ ๐ฆ๐จ๐ฌ๐ญ ๐ข๐ง๐ฏ๐๐ฌ๐ญ๐จ๐ซ๐ฌ ๐๐ซ๐๐ฆ๐๐ญ๐ข๐๐๐ฅ๐ฅ๐ฒ ๐ฎ๐ง๐๐๐ซ๐๐ฌ๐ญ๐ข๐ฆ๐๐ญ๐ ๐ญ๐ก๐ ๐ฉ๐จ๐ฐ๐๐ซ ๐จ๐ ๐๐จ๐ฆ๐ฉ๐จ๐ฎ๐ง๐๐ข๐ง๐ - ๐๐ง๐ ๐จ๐ฏ๐๐ซ๐๐ฌ๐ญ๐ข๐ฆ๐๐ญ๐ ๐ญ๐ก๐๐ข๐ซ ๐๐๐ข๐ฅ๐ข๐ญ๐ฒ ๐ญ๐จ ๐ญ๐ข๐ฆ๐ ๐๐๐ญ๐ญ๐๐ซ ๐๐ง๐ญ๐ซ๐ฒ ๐ฉ๐จ๐ข๐ง๐ญ๐ฌ.
๐๐ ๐ฒ๐จ๐ฎ ๐๐ฎ๐ฒ ๐ ๐๐๐ข๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐ญ ๐ ๐ ๐ซ๐๐๐ญ ๐ฉ๐ซ๐ข๐๐, ๐ฒ๐จ๐ฎ๐ซ ๐ซ๐๐ญ๐ฎ๐ซ๐ง ๐๐๐ฉ๐๐ง๐๐ฌ ๐ฅ๐๐ซ๐ ๐๐ฅ๐ฒ ๐จ๐ง ๐ฏ๐๐ฅ๐ฎ๐๐ญ๐ข๐จ๐ง ๐๐จ๐ง๐ฏ๐๐ซ๐ ๐ข๐ง๐ ๐ญ๐จ ๐ฌ๐จ๐ฆ๐๐ญ๐ก๐ข๐ง๐ ๐ฆ๐จ๐ซ๐ ๐ซ๐๐๐ฌ๐จ๐ง๐๐๐ฅ๐. ๐๐ง๐๐ ๐ญ๐ก๐๐ญ ๐ก๐๐ฉ๐ฉ๐๐ง๐ฌ, ๐ญ๐ก๐ ๐ข๐ง๐ฏ๐๐ฌ๐ญ๐ฆ๐๐ง๐ญ ๐ข๐ฌ ๐๐๐๐๐๐ญ๐ข๐ฏ๐๐ฅ๐ฒ ๐จ๐ฏ๐๐ซ.
๐ ๐ ๐ซ๐๐๐ญ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ, ๐จ๐ง ๐ญ๐ก๐ ๐จ๐ญ๐ก๐๐ซ ๐ก๐๐ง๐, ๐ค๐๐๐ฉ๐ฌ ๐ฐ๐จ๐ซ๐ค๐ข๐ง๐ ๐๐จ๐ซ ๐ฒ๐จ๐ฎ. ๐๐ญ ๐๐จ๐ฆ๐ฉ๐จ๐ฎ๐ง๐๐ฌ ๐ข๐ง๐ญ๐๐ซ๐ง๐๐ฅ๐ฅ๐ฒ, ๐ฒ๐๐๐ซ ๐๐๐ญ๐๐ซ ๐ฒ๐๐๐ซ, ๐ฐ๐ข๐ญ๐ก๐จ๐ฎ๐ญ ๐ซ๐๐ช๐ฎ๐ข๐ซ๐ข๐ง๐ ๐๐จ๐ง๐ฌ๐ญ๐๐ง๐ญ ๐๐๐๐ข๐ฌ๐ข๐จ๐ง๐ฌ.
A simple framework to think about expected returns:
๐
๐ซ๐๐ ๐๐๐ฌ๐ก ๐๐ฅ๐จ๐ฐ ๐ฒ๐ข๐๐ฅ๐ + ๐๐๐๐ข๐ฎ๐ฆ-๐ญ๐๐ซ๐ฆ ๐ ๐ซ๐จ๐ฐ๐ญ๐ก ๐ซ๐๐ญ๐.
If the combination comfortably exceeds the marketโs long-term return of roughly 12-13%, the odds are in your favor - regardless of whether the stock ever looks โcheap.โ
Great businesses rarely look cheap and thatโs not a coincidence. If a company consistently earns high returns on capital and reinvests well, two things happen:
*The market notices early
*Drawdowns tend to be shallow and short-lived
Any temporary weakness attracts capital. Any pullback is quickly arbitraged away. Thatโs why great businesses almost never give you the emotional comfort of a โbargainโ price. ๐๐ก๐ ๐ฆ๐๐ซ๐ค๐๐ญ ๐๐ก๐๐ซ๐ ๐๐ฌ ๐ ๐ฉ๐ซ๐๐ฆ๐ข๐ฎ๐ฆ ๐๐จ๐ซ ๐ฉ๐ซ๐๐๐ข๐๐ญ๐๐๐ข๐ฅ๐ข๐ญ๐ฒ, ๐๐ฎ๐ซ๐๐๐ข๐ฅ๐ข๐ญ๐ฒ, ๐ฅ๐จ๐ง๐ ๐ซ๐๐ข๐ง๐ฏ๐๐ฌ๐ญ๐ฆ๐๐ง๐ญ ๐ซ๐ฎ๐ง๐ฐ๐๐ฒ๐ฌ.
High returns on capital, long reinvestment runways and durable competitive advantages tend to be recognized early. The market charges a premium for that visibility, and it rarely gives investors the comfort of an obvious bargain.
That doesnโt mean valuation is irrelevant. It means valuation must be understood in context. Paying up for quality only works if the underlying assumptions hold. Those are returns on capital remain high, reinvestment continues to create value and growth proves durable. When those conditions are met, time becomes your greatest ally.
But this strategy also requires humility. In the end, the real question isnโt whether a stock looks cheap or expensive. Itโs whether the business can keep compounding at high rates long after the initial purchase. If it can, the multiple you paid will matter far less than most investors think. And if it canโt, no valuation will save you.
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