$HUPSENG / 5024 (HUP SENG INDUSTRIES BERHAD)
Research by MIDF
Buy (Maintain) – TP RM0.99
“Continuously Time-Honoured Household Choice"
We remain optimistic about Hup Seng’s FY24F outlook, bolstered by: (1) stable product demand driven by a strong household brand and the advantage of a shift in Malaysian consumer preferences towards local products; (2) a consistent dividend payout exceeding 70% over the past eight years; and (3) a robust net cash position of RM95.7m in FY24F that could safeguards against potential downside risks. We maintain our BUY recommendation on Hup Seng. Hup Seng currently offers a cheap FY25F PER of 11.3x, which is below its 5-year historical average PER of 18.2x.
Analyst:
Genevieve Ng Pei Fen
genevieve.ng@midf.com.my